Frequently asked questions
Here you will find the most frequently asked questions and details about our services, solutions and processes. Please click on the + questions in order to read the answers.
SEO
Our SEO services are a set of skills and strategies to improve a website’s visibility and rankings on search engines such as Google. They include on-page optimisation, link building, content creation, keyword research, and technical optimisation.
Yes, you can do SEO on your own, but it requires a lot of time, effort, and expertise. Hiring an SEO agency like WebSightSEO can save you time and help you achieve better results in a shorter time.
To find SEO services in South Africa, you can search online, read reviews and testimonials, and ask for referrals from your network. Look for an agency with a proven track record of delivering results and customised solutions.
There can be various reasons why your website doesn’t rank on Google, such as poor on-page optimisation, low-quality content, lack of backlinks, technical issues, or competition. WebSightSEO can help you identify and fix these issues.
The main benefits of SEO services include improved online visibility, increased organic traffic, higher search engine rankings, more leads and conversions, and increased revenue and growth.
At WebSightSEO, we offer flexible SEO packages tailored to the specific needs and scope of each project. Our pricing is based on the level of work required and the specific goals of the client. We understand that each business is unique, and therefore, we provide customised pricing to meet the needs of each client.
To get an accurate quote for your SEO project in South Africa, we encourage you to contact us directly and provide us with more information about your business and goals. Our team of experts will then work with you to develop a customised SEO strategy that fits your budget and helps you achieve your desired results.
It can take anywhere from a few weeks to several months to rank on page 1 of Google, depending on several factors such as the competitiveness of the keyword, the quality of the website’s content, and the effectiveness of the SEO strategy.
SEO packages typically vary based on the services included and the level of customisation required for a client’s needs. Common SEO packages may include on-page optimisation, off-page optimisation, keyword research, content creation, and reporting.
On-page SEO involves optimising elements on the website itself such as the content, meta tags, and internal linking structure. Technical SEO focuses on the technical aspects of a website, such as page speed, mobile-friendliness, and site architecture.
Yes, SEO services can benefit small businesses by helping them improve their online visibility and attract more targeted traffic to their website, which can lead to increased leads and sales.
GOOGLE ADS
When choosing a Google Ads agency, look for a company that has a proven track record of success, offers transparent reporting, has experience in your industry, and provides excellent customer service.
The cost of Google Ads varies depending on the competition for the keywords, the quality score of the ads, and the budget set by the advertiser. Advertisers can set a daily budget and pay per click on their ads.
A Google Ads agency can manage an advertiser’s account, create and optimise ad campaigns, research and select keywords, write ad copy, and provide reporting and analysis.
To get started with WebSightSEO, schedule a consultation with us to discuss your business goals and advertising needs. We can then create and manage your ad campaigns based on your budget and target audience.
Google AdWords (now called Google Ads) can be a powerful strategy for driving traffic to your website and reaching potential customers who are searching for products or services similar to yours. With AdWords, you can target specific keywords and demographics, set your own budget, and track the success of your campaigns with detailed analytics.
Any business that wants to maximise the potential of their online advertising budget can benefit from Google Ads management. This includes businesses of all sizes and industries, from small startups to large corporations.
Yes, pay-per-click (PPC) advertising can be a very effective way to drive targeted traffic to your website and generate leads or sales. However, it’s important to have a well-planned strategy and properly optimised campaigns to ensure that you get the most value for your investment.
PPC advertising works by displaying ads to users who are searching for specific keywords or browsing relevant websites. Advertisers only pay when a user clicks on their ad, hence the name “pay-per-click”. The cost per click is determined by a bidding system, where advertisers compete for ad space based on their budget and the relevance of their ads.
Pay-per-click refers to an online advertising model in which advertisers pay a fee each time a user clicks on one of their ads. This model is used by platforms like Google Ads and Facebook Ads.
Pay-per-click marketing (also known as PPC advertising) is a form of online advertising where advertisers pay each time a user clicks on one of their ads. This model is often used to drive traffic to a website, generate leads or sales, or increase brand awareness.
The length of time it takes to build a PPC campaign depends on a variety of factors, such as the size of the campaign, the complexity of the targeting options, and the amount of ad copy that needs to be written. Generally, a well-planned campaign can be set up in a matter of days or weeks.
Your ads will typically appear on the search results page of the search engine or website where you are advertising. For example, if you are running ads on Google Ads, your ads will appear in the search results page of Google.
A pay-per-click campaign is a specific advertising campaign that uses the pay-per-click model to drive traffic to a website, generate leads or sales, or increase brand awareness. These campaigns are typically set up on platforms like Google Ads, Facebook Ads, or LinkedIn Ads, Google Shopping and YouTube Ads .
The Google Display Network (GDN) is a platform that allows advertisers to display their ads on a vast network of websites across the internet. It includes millions of websites, as well as Google-owned properties like YouTube, Gmail, and Google Maps. Advertisers can choose to display their ads in a variety of formats, including text, image, and video ads.
If you do not already have a Google Ads account, we can help you set one up. Our team can guide you through the process of creating an account and getting started with your first campaign. We can also help you determine the best targeting options, ad formats, and bidding strategies to maximise your results.
Our management fee includes a range of services to help optimise your Google Ads campaigns. This includes campaign setup and configuration, keyword research and targeting, ad creation and testing, bid management, and ongoing monitoring and optimisation. We also provide regular reporting and analysis to keep you informed about your campaign performance and help you make informed decisions about your advertising strategy.
DIGITAL MARKETING SERVICES
Digital marketing refers to the promotion of products or services using digital technologies, such as search engines, social media, email, websites, mobile apps, and other digital channels.
Digital marketing allows businesses to reach a larger audience, increase brand awareness, generate leads, and drive sales. It is a cost-effective and measurable way to connect with potential customers.
A digital marketing agency provides a range of services, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, email marketing, content marketing, and website design and development.
Most likely, yes. Digital marketing can benefit businesses of all sizes and industries. It can help you reach a larger audience, build brand awareness, and generate more leads and sales.
The best digital marketing platforms for your business depend on your target audience, industry, and marketing goals. Common platforms include Google Ads, Facebook Ads, Instagram, Twitter, LinkedIn, and YouTube.
When choosing a digital marketing agency, consider their experience, expertise, portfolio, reputation, and communication skills. Ask for references and read online reviews to ensure they have a track record of success.
Digital marketing agency fees in South Africa can vary depending on the scope of work and level of expertise required. Some agencies charge a flat fee or hourly rate, while others use a performance-based pricing model.
Digital marketing agencies offer a range of services, including SEO, PPC, social media marketing, email marketing, content marketing, website design and development, analytics, and reporting. Some agencies may specialize in certain areas, while others offer a full suite of services.
SOCIAL MEDIA
WEB DESIGN & DEVELOPMENT
COPYWRITING
GRAPHICS
Graphic design is the process of creating visual content to communicate a message or idea. This can include anything from logos and branding materials to website design, print materials, social media graphics, and more.
A graphic designer can help you create a strong visual identity for your business and communicate your brand message effectively to your target audience. They can also help you stand out from your competitors, build brand recognition, and increase engagement with your customers.
A graphic designer uses their creativity and design skills to create visual elements such as logos, branding materials, website design, social media graphics, and more. Our graphic designers work closely with our clients to understand their needs and goals, and then use their skills to bring those ideas to life.
Our pricing for graphic design services varies depending on the specific project and requirements. Please contact us for a personalized quote.
Brand design is important because it helps you establish a consistent visual identity that reflects your values and communicates your message effectively to your target audience. This can help you stand out from your competitors and build trust with your customers.
The main graphic design services you may need include logo design, branding materials (such as business cards and letterheads), website design, social media graphics, and print materials such as brochures and flyers.
Please contact us for more information.
Our satisfaction guarantee means that we are committed to ensuring that you are completely satisfied with the final product. If you are not satisfied with the initial designs, we will work with you to make any necessary revisions until you are happy with the final result.
The budget for graphic design services will depend on the specific project and requirements. Please contact us for a personalized quote and to discuss your budget.
Marketing and graphic design work together to create a cohesive and effective brand image that communicates your message to your target audience. Graphic design is an essential element of marketing because it helps you create compelling visuals that capture your audience’s attention and convey your message effectively.
Ask us a question
Still have questions? Feel free to send us a question using the form below or contact us if you would prefer to speak to the team.